The recurring theme of the EnvisionB2B show was the consumerization of the B2B buying experience. Grainger CEO DG Macphearson discussed the importance of reducing the amount of time a customer spends seeking the right products, Rob Birse of Kellogg’s spoke...
Marketplace performance management is knowing which metrics are key to success and which levers to pull in order to grow those metrics. Many of the traditional Ecommerce metrics do matter to a marketplace operator, but the seller community adds an...
Research shows that marketplaces are growing at twice the rate of overall ecommerce, which was a big topic of conversation at this year's Platform Pioneer Summit by Mirakl. Every year, Mirakl hosts a pair Summit events, one in Paris, one...
Introduction The last two years have seen continued growth and success of the marketplace powered by innovation and digital transformation turbocharged by the Covid 19 pandemic. Overall spending on digital initiatives has gone up significantly. Marketplaces are also seeing a lot...
Introduction The inaugural edition of the NTWK Summit 2022 was held in Barcelona on the 5th and 6th of May 2022. To understand the objective of this event, we must understand the story of NTWK. In their own words, "The NTWK...
Introduction B2B Online is the world's leading eCommerce & digital marketing conference for manufacturers & distributors. It is an event targeted at B2B leaders from across the industry where they share the most disruptive digital, eCommerce, and omnichannel content. It happened...
Introduction VTEX Day took place in Sau Polo on April 12th & 13th. Now into its 10th year VTEX Day has become biggest technology, innovation, and retail event in Latin America, and undoubtedly one of the biggest in the world. It...
Introduction Shoptalk 2022, touted as the "Retails Big Reunion," lived up to its name. From Mar 27th -30th at Mandalay Bay, Las Vegas. With travel bans lifted and the industry ready to return, the exuberance level at the show was off...
IntroductionThe Mirakl marketplace platform can be integrated with Adobe (Magento) Commerce platform to create an end-to-end online marketplace. Mirakl provides a Magento connector to speed up the integration process covering all the standard marketplace process flows. This connector allows you...
Every year numerous marketplaces are launched with the promise of better products and more choices for the customer. But only a handful of them succeeds in the longer term. While many operators can bring in the optimum number of sellers...
We have done it again. McFadyen Digital is now globally GPTW (Great Place to Work) across all office locations in the United States, Brazil, and India for 2022-23. Very proud to proud to announce that we have now achieved this...
Meet Magento is a leading annual ecommerce conference event-series that is organized in more than 40 countries including USA, Japan, Germany, Indonesia, Argentina, Mexico, Spain, UAE etc. Meet Magento 2022 India edition, took place on 4th February 2022. It was...
Industry-first intelligence tool from McFadyen Digital connects marketplace, ecommerce, CRM, ERP, and web analytics platforms. February 9th, 2022 - Vienna, VA - McFadyen Digital, the leading global strategy and implementation agency for ecommerce marketplaces, has officially launched the Marketplace Performance Management...
In its 33-year journey that started in 1989, McFadyen Digital has completed over 250 large-scale eCommerce marketplace projects for prestigious clients, including several dozen of the Fortune 500. The company has been focused on marketplace strategy and implementations to launch...
NRF 2022 wrapped up last week at the Jacob Javits Convention Center in New York City. National Retail Federation happens to be the world's largest retail trade association representing the largest private-sector industry in the US, with over $2.6 Trillion...