by Stephen George | Apr 25, 2022 | Blog Article, Company News, Marketing, McFadyen News
Introduction VTEX Day took place in Sau Polo on April 12th & 13th. Now into its 10th year VTEX Day has become biggest technology, innovation, and retail event in Latin America, and undoubtedly one of the biggest in the world. It was two full days of talented...
by Stephen George | Apr 7, 2022 | Blog Article, Marketing, McFadyen News
Introduction Shoptalk 2022, touted as the “Retails Big Reunion,” lived up to its name. From Mar 27th -30th at Mandalay Bay, Las Vegas. With travel bans lifted and the industry ready to return, the exuberance level at the show was off the charts. Held...
by Stephen George | Dec 3, 2021 | Blog Article, Digital Commerce, Marketing, Marketplaces
Cyber Week, which ended with Cyber Monday, was the biggest online shopping day of the year, even if the sales were slightly less than those compared to the previous year (ref to Fig 1). That’s what the data from Adobe Analytics says, which is based on one trillion...
by Maria Bonett | Nov 9, 2021 | Blog Article, Marketing
As retailers enter the 2021 holiday season, the eCommerce industry has been grappling with the pandemic’s effect on it. Covid19 forever altered consumer behavior and launched an extraordinarily paced evolution of B2C, B2B, and D2C eCommerce. This explosion of...
