McFadyen Digital is powering the platform revolution one marketplace at a time by offering organizations the strategic and technical capabilities to evolve their digital commerce experience

Marketplace Strategy and Technology

Ecommerce Strategy and Technology

Ongoing Innovation Services

Digital Marketing

User Experience and Interface Design

Contact Us

(703) 226-3800


8229 Boone Blvd. Suite 820, Vienna, VA 22182


Circular Platforms Multi Client Study BG CIRCULAR
LAUNCHING JULY 20TH 2023 Circular Economy Multi-Client Study Guide Cover Learn More Join the MULTI-CLIENT STUDY
Join us at The second annual EnvisionB2B Conference & Exhibition will tackle the most critical issues in B2B ecommerce today. June 20th, 2023
Hilton Chicago, IL
Join us at This exclusive event provides an environment conducive to meaningful connections with your senior-level retail peers. July 10th to 12th, 2023
Terranea Resort Rancho Palos Verdes, CA
Introducing Recognizing excellence in those who build, operate, and enable multi-vendor ecommerce marketplaces. Learn More The Marketplace 50 MARKETPLACE
FOR Q4 2022
Multi-vendor marketplace enablement report featuring Logicbroker, Marketplacer, Mirakl, Spryker, Virto Commerce, VTEX, Unirgy, and Webkul Learn More
Newspaper: Composable Marketplace Architecture with commercetools Composable Marketplace In this white paper, we explore how using commercetools as the ecommerce backbone of such a marketplace provides numerous advantages. AVAILABLE NOW! Architecture with commercetools THE McFadyen Digital is powering the platform revolution, one marketplace at a time. Our customers are top brands and B2B organizations looking to take the next step in their digital commerce journey. We provide strategic, technical, tactical, and operational expertise to evolve their online buying experience in a meaningful, scalable way. MARKETPLACE
MBP Book MARKETPLACE BEST PRACTICES A new book about transforming commerce in the platform economy with the online marketplace model AVAILABLE NOW! The MMM THE MARKETPLACE
The Marketplace Maturity Model SM (MMM) is an industry-first model for Ecommerce operators to providing a reliable guide for implementing or iterating an online marketplace. AVAILABLE NOW!

The trusted partner for your marketplace journey.

Online Marketplace Enablement

Digital commerce is evolving into a platform-based approach leveraging the marketplace model. We help our clients succeed throughout the entire development cycle through strategic market evaluation and building a business case, to the build phase and launch, then continuing the scalable maturation and iteration process.

Enterprise Ecommerce Enablement

Ecommerce has been rapidly evolving from legacy monolithic platforms, to API-first commerce suites, and now to a composable commerce approach based on cloud-based microservices that offer headless front-end flexibility. We help our clients take a strategic approach to these key technologies, ensuring a world-class buying experience.

Who We Are

McFadyen Digital is the leading global agency for ecommerce marketplace strategy, implementation, and performance management. Supporting the complete marketplace operator journey, we take a collaborative approach to composable digital marketplace technology, strategy, architecture, and integrations, working with leading enterprises to ensure their customers are delighted by scalable and profitable shopping experiences.

As a truly global firm with active clients spanning five continents, we offer the competitive advantages of rapid deployment, world-class quality, and reduced costs. Global collaboration is ingrained into our culture, so we know how to make this flexible delivery model result in value for our clients and partners.

The Ecommerce & Marketplace Blog

  • Study launching July 20th to help organizations create actionable plans to participate in the circular economy using the power of platforms. VIENNA, Va., June 6, 2023 (Newswire.com) – VIENNA, Virginia. — McFadyen Digital, the leading global

  • A Sustainable Approach for Modern Businesses A circular economy is an economic model that emphasizes reusing, sharing, repairing, refurbishing, and recycling existing materials and products as long as possible. In this ‘closed loop’ system, the v

  • An attendee guide on what this B2B commerce showcase has to offer… B2B Online is a leading conference for B2B e-commerce and digital marketing professionals. The upcoming event will take place from May 1st to May 3rd, 2023 in Chicago,...

The Ecommerce & Marketplace Newsletter

  • Welcome to the 97th edition of our Weekly Newsletter – E-commerce & Marketplaces, your weekly source for the online marketplace and eCommerce best practices, news, and actionable insights. Our opening story includes a detailed recap of the Prosper

  • Welcome to the 96th edition of our Weekly Newsletter – E-commerce & Marketplaces, your weekly source for the online marketplace and eCommerce best practices, news, and actionable insights. Digital Commerce 360’s report on the collapse of Sili

  • Welcome to the 95th edition of our Weekly Newsletter – E-commerce & Marketplaces, your weekly source for the online marketplace and eCommerce best practices, news, and actionable insights. Inc.com’s story talks about how to take the best stuf