McFadyen Digital is powering the platform revolution one marketplace at a time by offering organizations the strategic and technical capabilities to evolve their digital commerce experience

Marketplace Strategy and Technology

Ecommerce Strategy and Technology

Ongoing Innovation Services

Digital Marketing

User Experience and Interface Design

Contact Us

(703) 226-3800


8229 Boone Blvd. Suite 820, Vienna, VA 22182


THE McFadyen Digital is powering the platform revolution, one marketplace at a time. Our customers are top brands and B2B organizations looking to take the next step in their digital commerce journey. We provide strategic, technical, tactical, and operational expertise to evolve their online buying experience in a meaningful, scalable way. MARKETPLACE
FOR Q4 2021
Expanded evaluation of the top 7 marketplace development platforms... Learn More
VTEX Slide BG McFadyen Digital
and VTEX Announce
Strategic Partnership
Leading advisor and implementor of enterprise marketplaces joins forces with the fastest growing digital commerce platform in the world, offering ecommerce, marketplace, and order management capabilities. VTEX Partner Learn More
Slide MARKETPLACE BEST PRACTICES A new book about transforming commerce in the platform economy with the online marketplace model AVAILABLE NOW! Teamwork background McFadyen Digital
and commercetools
Announce Partnership
Leading global digital commerce agency joins force with top micro-services-based commerce platform. commercetools logo Learn More
The Marketplace Maturity Model SM (MMM) is an industry-first model for Ecommerce operators to providing a reliable guide for implementing or iterating an online marketplace. AVAILABLE NOW!

The trusted partner for your marketplace journey.

Online Marketplace Enablement

Digital commerce is evolving into a platform-based approach leveraging the marketplace model. We help our clients succeed throughout the entire development cycle through strategic market evaluation and building a business case, to the build phase and launch, then continuing the scalable maturation and iteration process.

Enterprise Ecommerce Enablement

Ecommerce has been rapidly evolving from legacy monolithic platforms, to API-first commerce suites, and now to a composable commerce approach based on cloud-based microservices that offer headless front-end flexibility. We help our clients take a strategic approach to these key technologies, ensuring a world-class buying experience.

Who We Are

McFadyen Digital is the leading global agency for ecommerce marketplace strategy, implementation, and performance management. Supporting the complete marketplace operator journey, we take a collaborative approach to composable digital marketplace technology, strategy, architecture, and integrations, working with leading enterprises to ensure their customers are delighted by scalable and profitable shopping experiences.

As a truly global firm with active clients spanning five continents, we offer the competitive advantages of rapid deployment, world-class quality, and reduced costs. Global collaboration is ingrained into our culture, so we know how to make this flexible delivery model result in value for our clients and partners.

The Ecommerce & Marketplace Blog

The Ecommerce & Marketplace Newsletter

  • We kick off this edition with a recap of Retail’s Big Show NRF 2022. In 2021, the event went virtual due to the pandemic. This year the event made a comeback in its offline avatar even though some big names...

  • Our main story from Adobe’s Magento looks at how you can build your own marketplace using Adobe Commerce and Mirakl. Starting your own marketplace is not as expensive, complex, and time-consuming as it is made out to be. Deploying a...

  • This week our main story features “From the Front Lines” by Bowery Capital that covers B2B marketplaces. It provides industry insights by doing a deep dive on various companies, interviewing founders and investors to help learn what it takes to..

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