by Thiago Cruz | Jan 21, 2020 | Blog Article, Digital Commerce, Digital Marketing, McFadyen News
A Big Show Full of Big Ideas About Autonomous Retail, Online Marketplaces, and What’s Next for Retail Ecommerce The McFadyen Digital booth (#202) was buzzing with activity with the Cartable concept demo and a lot of online marketplace talk. The NRF Big Show is...
by Stephen George | Sep 26, 2019 | Blog Article, Digital Marketing
The 2019 holiday season will see record-setting online ordering with Cyber Monday becoming Cyber Week and more customers eschewing the retail crowds for the convenience of home delivery. With this increased traffic, eCommerce site operators must maximize their site...
by Thiago Cruz | Jul 11, 2019 | Blog Article, Digital Commerce, Digital Marketing
IRCE JOINS THE RETAILX-TRAVAGANZA Elevated walk-around of the IRCE exhibition floor shows the scale of the RetailX space. Now that IRCE 2019 @ RetailX has wrapped up, we got to see what the new show format was like, combining the traditional IRCE show with the retail...
by Thiago Cruz | Apr 1, 2019 | Blog Article, Digital Marketing, Thought Leadership
Seven promotional go-to-market activities that drive traffic “If you build it, they will come”, was a winning strategy for Kevin Costner in the iconic movie “Field of Dreams”, but it doesn’t hold true when applied to a new Ecommerce or online marketplace property. All...
by Thiago Cruz | Apr 19, 2018 | Blog Article, Digital Commerce, Digital Marketing, Digital Transformation, Marketplaces
“Be Remarkable” This was the challenge issued by customer experience expert Jay Baer in opening Oracle’s Modern CX 2018 show. Actually being remarkable, of course, is much easier to say than to do as we navigate through the reality of our...
by Thiago Cruz | Feb 22, 2018 | Blog Article, Digital Marketing
2018 marks a significant shift for the ecommerce world as Millennials and Gen Z — two of the mobile-centric demographic groups – become the most significant demographic group in today’s market. This shift began in October 2016 when mobile and tablet browsing...
