by Thiago Cruz | Mar 14, 2018 | Blog Article, Digital Commerce
Today’s B2B and B2C buyers are empowered consumers who expect digital discovery, sales, delivery, and service experiences that live up to their favorite consumer brands. Online consumer research is, for this reason, the lifeline of B2B and B2C businesses today. It...
by Thiago Cruz | Feb 22, 2018 | Blog Article, Digital Marketing
2018 marks a significant shift for the ecommerce world as Millennials and Gen Z — two of the mobile-centric demographic groups – become the most significant demographic group in today’s market. This shift began in October 2016 when mobile and tablet browsing...
by Thiago Cruz | Sep 7, 2017 | Blog Article, Digital Commerce, Marketplaces
On July 11, 2017, Amazon decimated ecommerce competition again with a record setting $2.2 billion of online sales during Prime Day. In a global retail industry, Amazon has proved to be the single most disruptive work—and is all set to make the best in an industry...
by Thiago Cruz | Aug 10, 2017 | Blog Article, Digital Commerce
[vc_row][vc_column][mk_social_networks style=”simple” skin=”light” facebook=”test”][vc_column_text]Year 2017 is a year of tremendous change for digital commerce operators worldwide. In 2016, consumer spends were favourably in line...
by Thiago Cruz | Jul 6, 2017 | Blog Article, McFadyen Partnerships
McFadyen Digital, a leading digital commerce agency, and AccelAlpha, the premier provider of Oracle CPQ solutions, today announced a new strategic partnership. The alliance between these Oracle Gold Partners fuses AccelAlpha’s industry-leading experience...