B2B Commerce Sessions

Watch our library of on-demand webinars covering the strategies, platforms, and trends shaping B2B digital commerce. From marketplace models and B2B2X strategies to platform selection and AI-driven commerce, our webinars bring you the expertise our clients rely on — available whenever you have the time.
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On-Demand Webinars

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5 Things you should know about Adobe Commerce as a Cloud Service

Discover why leading organizations are making the move from Adobe Commerce PaaS to Adobe Commerce as a Cloud Service (ACCS), what the transition looks like, and how a mid-sized industrial distributor achieved measurable results through a successful migration

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Agentic Experiences for B2B Catalogs in Weeks, Not Months.

In this session, Algolia and McFadyen Digital demonstrate how enterprise commerce teams can move beyond static search and launch intelligent buying experiences powered by retrieval-driven AI.

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How AI is Reshaping B2B Commerce

In this MDM Amplify Podcast, Tom McFadyen of McFadyen Digital breaks down AEO and AI-driven search, how to prioritize high-impact use cases and why agentic commerce could redefine how distributors compete in the years ahead.

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Unified Commerce for Manufacturers: one Platform, Many Brands

When a B2B buyer needs to research, quote, and design a complete commercial kitchen solution, the last thing they want is to bounce between disconnected brand sites. Middleby Shop on Adobe Commerce shows how unified commerce can simplify that journey while aligning every channel partner along the way.

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AI Adoption Methods for B2B Organizations

Most B2B firms have launched AI pilots, but few have a roadmap to enterprise value. With Agentic AI delivering a 2.3x return on investment, the gap between leaders and laggards is widening.

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