About Us
McFadyen Digital helps businesses to transact digitally across multiple channels in a way that fits their strategic and technology goals while driving customer satisfaction. We do this by leveraging over 37 years of experience seamlessly integrating systems and over 27 years building award-winning digital shopping experiences.
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An Obsessive Focus on Client Success
We have a long history of delivering award-winning ecommerce and online marketplace experiences, with over 300 delivered projects involving platforms such as Adobe Commerce/Magento, BigCommerce, commercetools, Shopify, SAP Commerce, Salesforce Commerce Cloud, Mirakl, Marketplacer, VTEX, and more. These platforms, combined with the right strategy and support in technologies form the basis for commerce success that grows and scales. Our NPS score of 93 backs up our commitment to client satisfaction, owning every single outcome as if our own business depended on it.
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Learn more about how McFadyen Digital helps our clients succeed
WHO WE ARE
McFadyen Digital is a global leader in ecommerce and marketplace solutions, dedicated to helping businesses navigate the complexities of the digital landscape. With a focus on innovation, strategy, and execution, we partner with our clients to deliver tailored solutions that drive growth, enhance customer experiences, and achieve measurable results.
LEADERSHIP
Our leadership team is composed of industry veterans and digital commerce pioneers who bring decades of experience and a passion for driving transformation. They are committed to leading by example, fostering a culture of excellence, and guiding our clients through the rapidly evolving digital commerce environment with strategic insight and hands-on expertise.
LOCATIONS AND CONTACT
With offices strategically located across the globe, McFadyen Digital is well-positioned to serve clients in various markets and industries. Our global presence ensures that we can provide the local expertise and personalized service our clients need, no matter where they are located. Contact us to find out how we can help you achieve your digital commerce goals.
WORKING @ MCFADYEN
At McFadyen Digital, we believe that our people are our greatest asset. We foster a collaborative and inclusive work environment where innovation thrives, and team members are empowered to grow both personally and professionally. Join us to be part of a dynamic team that values creativity, continuous learning, and making a real impact in the digital commerce space.
CAREERS
Looking to make your mark in the digital commerce industry? McFadyen Digital offers exciting career opportunities for talented individuals who are passionate about technology, innovation, and helping businesses succeed in the digital age. Explore our current openings and discover how you can be part of a team that is shaping the future of ecommerce.
Insights from the Experts
Featured content to help your digital commerce journey
A comprehensive guide to unlocking the secrets of monetizing multi-vendor ecommerce sites
Industry-first comparison report of the top marketplace platform vendors
The Ecommerce & Marketplace Blog
Actionable insights from the commerce experts
The B2B Ecommerce Personalization Checklist for 2025: Keys to Engaging the Modern Buyer
Exploring essential strategies for delivering a personalized B2B ecommerce experience, covering technologies, testing, and data-driven approaches to meet evolving buyer expectations. Personalization in B2B ecommerce has moved from being a nice-to-have feature to an essential driver of success....
Traditional vs. Co-operative Franchise Models: Which One Wins the Procurement Game?
Exploring procurement strategies and if traditional and co-operative franchise models benefit from marketplaces The restaurant industry is a highly competitive space, and the operational model that franchisees adopt can make a significant difference in the success of individual units and the...
Optimizing Franchise Procurement with a Closed Marketplace
Discover how operating a closed marketplace can revolutionize franchise procurement with multi-sided cost savings, efficiencies, and flexibility The best franchisors understand the impact an efficient procurement process can have. It can literally make or break a franchise's success. Yet...
Winning Against Pure-Play Online Distributors
How traditional wholesaler distributors can leverage unique advantages while rapidly transforming their digital commerce capabilities to combat the rising threat of online-only pure play distributors. The Growing Landscape of Wholesale Distribution The wholesale distribution industry is a...
Franchise Procurement Marketplaces: Maximizing Ecosystem Growth
McFadyen Digital surveyed over 300 franchise executives to learn how centralized procurement platforms are transforming franchise operations, from reducing costs to driving growth. Modern franchise-based businesses are constantly looking for ways to streamline operations, enhance profitability,...
McFadyen Digital Joins BigCommerce Agency Partner Program
McFadyen Digital offers almost thirty years of strategic and technology expertise to help BigCommerce’s fast-growing B2B brands to modernize and scale their digital commerce capabilities Vienna, VA – August 26, 2024 — McFadyen Digital, a leading B2B ecommerce consultancy, today announced it...
McFadyen Digital Celebrates Consecutive Recognition On The Inc. 5000 List
Leading digital commerce firm recognized for second consecutive year as one of America’s fastest growing private companies VIENNA, Va., August 13th, 2024 (Newswire.com) – McFadyen Digital, the leading B2B ecommerce consultancy, proudly announces its inclusion in the 2024 Inc. 5000 list of the...
How a Generational Shift is Changing B2B Ecommerce
The landscape of B2B ecommerce is undergoing a profound transformation due to a generational shift in B2B decision-making power. With the retirement of the Baby Boomer generation, younger professionals are now stepping into roles as primary decision-makers and influencers in...
Embracing Composable MACH Architecture When Replatforming Retail Ecommerce
The retail landscape for retail digital is constantly shifting, with consumer expectations higher than ever, heightened by an increased reliance on digital shopping has taken hold in a post-pandemic world. According to a recent report by Forrester, companies that replatform every three to five...
Retail Reinvention: Embracing the Future of Ecommerce
The retail landscape is undergoing a profound transformation, driven by digitalization, evolving consumer expectations, and the emergence of new business models. Euromonitor International's report, in conjunction with the National Retail Federation, titled "Retail Reinvention: A Framework for...