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Mirakl Summit – NYC

June 13 All day

225 Liberty Street
New York, NY 10281,

Join us at Mirakl Summit – NYC

McFadyen Digital is proud to sponsor Mirakl Summit NYC 2024. Mirakl Summit is where enterprise executives and technology experts reveal cutting-edge strategies for the next generation of eCommerce and platform business innovation. The Mirakl Summit will give you everything you need to take your eCommerce growth to the next level in 2024.

Our deep subject matter expertise in both the strategic and technical areas of digital commerce, Artificial Intelligence (AI), marketplaces, marketing, and user experiences makes McFadyen Digital your ideal end-to-end digital engagement partner. Members of our team will be attending this great event to “learn, connect, explore and go beyond”.

It would be great explore potential synergies, share insights, and brainstorm innovative strategies that can propel our respective companies forward in the realm of commerce and marketplace initiatives.

Make sure to stop by our kiosk, connect with our team at the event and introduce yourself!


Our Panel Session (During the first track, on the main stage):

Better Together: Using Marketplace & Dropship to Boost Retail Profitability

Session overview:
Marketplace and dropship are invaluable tools for boosting margins and profits, especially when paired with your first-party inventory. In this session, learn how to use owned and unowned inventory strategies together to maximize the performance of your assortment strategy. Get real-life examples from market leading retailers, who will share their tips for tailoring strategies at the category or even SKU level to drive even more profit.

Key themes:
Using unowned inventory to enhance profitability without compromising customer experience
The complementary benefits of dropship and marketplace, and debunking the myth of cannibalization
How to identify the strategy, or strategies, that fit your business needs

Moderator: Fareeha Ali, Mirakl
Brooke Chambers, Kroger
Dalia Seltzer, Maisonette
Tom McFadyen, McFadyen Digital

Introducing “Marketplace Monetization”

Marketplace Monetization Book

Marketplace Monetization Book Launching!

We’re excited to announce that “Marketplace Monetization: How to Make Money as a Multi-Vendor Ecommerce Operator”, a new 258-page book focusing on ways to optimize the profit of any retail or B2B commerce ecosystem, will launch at the National retail Federation Big Show on January 14th.

Authored by digital commerce industry veteran Tom McFadyen, author of the Amazon best-selling “Marketplace Best Practices”, and a team of experts including Peter C. Evans, PhD, Jeff Mikos, and Thomas Gaydos, this book is a treasure trove of actionable strategies containing deep insights into the various ways in which an online marketplace can make money.

Join us at booth #907 (Level 1, front and center) at the NRF Big Show 2024 Sunday and Monday from 4-5pm for a book signing featuring free copies of the Marketplace Monetization book, fresh-popped popcorn, and a meet and greet with the authors.

Kindle Edition is available for pre-order, with the print edition going live Sunday, January 14th.

Sponsored Social Event

Par-tee with us during the NRF Big Show

Join us for an evening of golf, cocktails, and friendly competition at T-Squared Social during NRF!

📅 Date: January 15th
🕒 Time: 7:00-9:00 PM
📍 Location: 7 E 42nd Street, New York, New York 10017

Whether you’re a seasoned golfer or looking to connect with peers over great food and drinks, this is an event you don’t want to miss!

Fun Fact: The all-new T-Squared Social is brought to you by Tiger Woods and Justin Timberlake. Spanning an impressive 22,000 square feet, this massive sports bar offers an array of attractions, including craft cocktails, upscale pub cuisine, indoor golf, and more.

Space is limited. Please RSVP by completing the form on the landing page.

T-Squared Social NRF 2024 Par-Tee Executive Event

Meet Our Team at the Mirakl Summit – NYC

Tom McFadyen

Author and CEO

Adam Thibodeaux

SVP of Global Sales

Jeremy Blanford

Sales Director

Eliot Thibodeaux

Sales Development Representative

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