McFadyen Digital is powering the platform revolution one marketplace at a time by offering organizations the strategic and technical capabilities to evolve their digital commerce experience

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437 S Olive St, Los Angeles

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Hannover Messe

April 22 April 26 UTC-5

Messegelände D 30521
Hannover, Germany

Join Us at HANNOVER MESSE 2024

McFadyen Digital is proud to be a sponsor of HANNOVER MESSE 2024, the world’s leading trade fair for industrial technology since 1947. Every year, HANNOVER MESSE brings together top companies from mechanical and electrical engineering and from digital and energy sectors to solve global industrial challenges such as a climate-friendly industry. 

Together with Bosch Rexroth and SAP, McFadyen Digital has written a whitepaper titled “A Circular Used EV Battery Platform for Europe Moving to Transactions – Leveraging the Full Value of Digital Product Passports”. The paper has been accepted as part of the Energy 4.0 program with a live session of the same title to be moderated by McFadyen Digital Chief Strategy Officer, Peter C. Evans and featuring SMEs from our partners.  

Make sure to connect with our team at the event and introduce yourself or attend our panel discussion! 

It would be great explore potential synergies, share insights, and brainstorm innovative strategies that can propel our respective companies forward in the realm of commerce and marketplace initiatives.


Our Sessions

A Circular Used EV Battery Platform for Europe:
Moving to transactions – leveraging the full value of digital product passports 

Monday, Apr 22nd 2:20-2:55pm
(space is limited so don’t wait to sign up)

Location: Energy 4.0 Conference Stage
(Hall 12, Stand D35/26)

Introducing “Marketplace Monetization”

Marketplace Monetization Book

Marketplace Monetization Book Launching!

We’re excited to announce that “Marketplace Monetization: How to Make Money as a Multi-Vendor Ecommerce Operator”, a new 258-page book focusing on ways to optimize the profit of any retail or B2B commerce ecosystem, will launch at the National retail Federation Big Show on January 14th.

Authored by digital commerce industry veteran Tom McFadyen, author of the Amazon best-selling “Marketplace Best Practices”, and a team of experts including Peter C. Evans, PhD, Jeff Mikos, and Thomas Gaydos, this book is a treasure trove of actionable strategies containing deep insights into the various ways in which an online marketplace can make money.

Join us at booth #907 (Level 1, front and center) at the NRF Big Show 2024 Sunday and Monday from 4-5pm for a book signing featuring free copies of the Marketplace Monetization book, fresh-popped popcorn, and a meet and greet with the authors.

Kindle Edition is available for pre-order, with the print edition going live Sunday, January 14th.

Sponsored Social Event

Par-tee with us during the NRF Big Show

Join us for an evening of golf, cocktails, and friendly competition at T-Squared Social during NRF!

📅 Date: January 15th
🕒 Time: 7:00-9:00 PM
📍 Location: 7 E 42nd Street, New York, New York 10017

Whether you’re a seasoned golfer or looking to connect with peers over great food and drinks, this is an event you don’t want to miss!

Fun Fact: The all-new T-Squared Social is brought to you by Tiger Woods and Justin Timberlake. Spanning an impressive 22,000 square feet, this massive sports bar offers an array of attractions, including craft cocktails, upscale pub cuisine, indoor golf, and more.

Space is limited. Please RSVP by completing the form on the landing page.

T-Squared Social NRF 2024 Par-Tee Executive Event

Meet Our Team at the Hannover Messe event

Alex Pesjak

VP of Europe

David Detjen

Sales Director

Peter C. Evans

Chief Strategy Officer

Adam Thibodeaux

SVP of Sales

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