McFadyen Digital is powering the platform revolution one marketplace at a time by offering organizations the strategic and technical capabilities to evolve their digital commerce experience
The circular economy offers a framework for reducing waste and increasing sustainability by keeping materials in use through repair, reuse, and recycling. However, scaling the circular economy requires overcoming challenges like connecting suppliers and buyers of used materials and recyclers or refurbishers, tracking materials flows, and financing circular business models.
In this session, we will explore how circular platform business models can help overcome these barriers and accelerate the transition to a circular economy. Circular platforms leverage technology and ecosystem governance to facilitate circular flows, increase transparency, and build circular supply chains.
We will provide an overview of key circular platform models like materials marketplaces, reuse/resale marketplaces, asset sharing platforms, and reverse logistics platforms. Drawing on real-world examples, we will discuss how these platforms create circular value and reduce linear material throughput at scale.
Finally, we will explore how circular platforms can help scale remanufacturing and recycling, extend product lifetimes, and enable circular business innovation. The session will provide strategies and best practices that organizations can follow to harness the potential of platforms to advance the circular economy.
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CSO