Platforms
McFadyen Digital supports the top ecommerce, marketplace, drop ship and supporting technologies available. Our clients demand composable, scalable technologies that enable memorable shopping experiences. We stay on top of the best options to ensure we deliver success.
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The Future is Composable
Composable commerce is the notion that every single aspect of a digital commerce experience should be best-of-breed for it’s function and use-case. This means adopting much more of a MACH (Microservices-based API-first Cloud-hosted Headless) approach to architecture to ensure interoperability between functions without developing vendor-specific ecosystem dependencies. The platforms we support fall within this definition of composable commerce in one way or another and represent the best of what’s available on the market.
Ecommerce Platforms
Adobe Commerce
BigCommerce Cloud
BigCommerce is a versatile ecommerce platform designed for businesses of all sizes, offering powerful tools for creating and managing online stores. Known for its ease of use and scalability, BigCommerce provides a comprehensive suite of features, including advanced SEO, customizable templates, multi-channel selling, and robust analytics.
commercetools
commercetools is a pioneering headless commerce platform designed to provide businesses with unparalleled flexibility and innovation. Leveraging a microservices architecture, it allows seamless integration with various front-end solutions, enabling brands to deliver personalized and dynamic shopping experiences across all digital touchpoints.
SalesForce Commerce Cloud
Salesforce Commerce Cloud is a robust ecommerce platform designed to empower businesses with innovative tools to deliver exceptional, personalized shopping experiences across all digital channels.
Shopify+
Shopify Plus is a robust ecommerce platform designed specifically for high-growth enterprises and large-scale businesses. Offering unparalleled scalability and flexibility, Shopify Plus provides advanced features and customization options to meet the unique needs of complex ecommerce operations.
Marketplace Platforms
Marketplacer
Marketplacer, founded in 2012 and headquartered in Melbourne, Australia, is a leading global technology platform for creating and scaling online marketplaces.
Mirakl
Mirakl, founded in 2012 and based in Paris, France, is a premier enterprise marketplace platform that enables businesses to expand their product assortments and boost sales through third-party seller integration.
Drop Ship Platforms
Logicbroker
Logicbroker is a leading drop ship and marketplace automation platform designed to simplify and scale your digital commerce operations. By seamlessly integrating with your existing systems, Logicbroker enables retailers, suppliers, and brands to effortlessly manage inventory, orders, and shipments across multiple channels.
Mirakl
Mirakl, founded in 2012 and based in Paris, France, is a premier enterprise marketplace platform that enables businesses to expand their product assortments and boost sales through third-party seller integration. Mirakl supports companies in creating scalable and flexible marketplaces that enhance customer satisfaction and drive revenue growth.
Rithum
Rithum is a versatile platform designed to elevate retail operations by optimizing dropship and marketplace seller enablement. With robust vendor network capabilities, Rithum helps retailers seamlessly integrate and manage third-party sellers, ensuring smooth onboarding, efficient operations, and consistent quality across the board.
Insights from the Experts
Featured content to help your digital commerce journey
A comprehensive guide to unlocking the secrets of monetizing multi-vendor ecommerce sites
A 477 page reference guide to launching and operating an online marketplace
Industry-first comparison report of the top marketplace platform vendors
The Ecommerce & Marketplace Blog
Actionable insights from the commerce experts
The B2B Ecommerce Personalization Checklist for 2025: Keys to Engaging the Modern Buyer
Exploring essential strategies for delivering a personalized B2B ecommerce experience, covering technologies, testing, and data-driven approaches to meet evolving buyer expectations. Personalization in B2B ecommerce has moved from being a nice-to-have feature to an essential driver of success....
Traditional vs. Co-operative Franchise Models: Which One Wins the Procurement Game?
Exploring procurement strategies and if traditional and co-operative franchise models benefit from marketplaces The restaurant industry is a highly competitive space, and the operational model that franchisees adopt can make a significant difference in the success of individual units and the...
Optimizing Franchise Procurement with a Closed Marketplace
Discover how operating a closed marketplace can revolutionize franchise procurement with multi-sided cost savings, efficiencies, and flexibility The best franchisors understand the impact an efficient procurement process can have. It can literally make or break a franchise's success. Yet...
Winning Against Pure-Play Online Distributors
How traditional wholesaler distributors can leverage unique advantages while rapidly transforming their digital commerce capabilities to combat the rising threat of online-only pure play distributors. The Growing Landscape of Wholesale Distribution The wholesale distribution industry is a...
Franchise Procurement Marketplaces: Maximizing Ecosystem Growth
McFadyen Digital surveyed over 300 franchise executives to learn how centralized procurement platforms are transforming franchise operations, from reducing costs to driving growth. Modern franchise-based businesses are constantly looking for ways to streamline operations, enhance profitability,...
McFadyen Digital Joins BigCommerce Agency Partner Program
McFadyen Digital offers almost thirty years of strategic and technology expertise to help BigCommerce’s fast-growing B2B brands to modernize and scale their digital commerce capabilities Vienna, VA – August 26, 2024 — McFadyen Digital, a leading B2B ecommerce consultancy, today announced it...
McFadyen Digital Celebrates Consecutive Recognition On The Inc. 5000 List
Leading digital commerce firm recognized for second consecutive year as one of America’s fastest growing private companies VIENNA, Va., August 13th, 2024 (Newswire.com) – McFadyen Digital, the leading B2B ecommerce consultancy, proudly announces its inclusion in the 2024 Inc. 5000 list of the...
How a Generational Shift is Changing B2B Ecommerce
The landscape of B2B ecommerce is undergoing a profound transformation due to a generational shift in B2B decision-making power. With the retirement of the Baby Boomer generation, younger professionals are now stepping into roles as primary decision-makers and influencers in...
Embracing Composable MACH Architecture When Replatforming Retail Ecommerce
The retail landscape for retail digital is constantly shifting, with consumer expectations higher than ever, heightened by an increased reliance on digital shopping has taken hold in a post-pandemic world. According to a recent report by Forrester, companies that replatform every three to five...
Retail Reinvention: Embracing the Future of Ecommerce
The retail landscape is undergoing a profound transformation, driven by digitalization, evolving consumer expectations, and the emergence of new business models. Euromonitor International's report, in conjunction with the National Retail Federation, titled "Retail Reinvention: A Framework for...