Commerce Grand Strategy

Power Your B2B Commerce with a Grand Strategy

B2B companies face unprecedented challenges and opportunities in our increasingly digital world. A well-defined Commerce Grand Strategy is not just a roadmap; it’s a visionary approach that integrates every facet of your business into a cohesive plan for sustained growth and competitive advantage. This strategy is essential for aligning your digital commerce capabilities with long-term business goals, enabling your organization to anticipate market shifts, leverage emerging technologies, and create exceptional customer experiences. Without a grand strategic vision, companies risk falling behind as the market accelerates toward digital-first interactions and more sophisticated buyer expectations.

Global B2B eCommerce sales are projected to reach $25.65 trillion by 2028, growing at a compound annual growth rate (CAGR) of 18.7% from 2021 to 2028

Grand View Research

Practical use cases include modernizing an outdated B2B ecommerce strategy in advance of a replatforming modernization effort, planning a direct to consumer strategy, or taking more digital ownership over a distribution chain. A recent Grand Commerce Strategy client sought to modernize their ecommerce strategy and technology platform globally. After partnering with the McFadyen team, they’re now running a unified multi-market strategy with a single technology stack operating both the traditional ecommerce model and third party marketplace model. The McFadyen team has stayed on well past initial launch and continues to be the strategic and technological growth catalysts.

Featured Thought Leadership

The MMM is a comprehensive framework developed by McFadyen Digital to guide businesses through the stages of developing and optimizing successful online marketplaces.

The Marketplace Suite Spot Report is an industry-first comparison guide produced by McFadyen Digital that evaluates and ranks the top marketplace platforms and technologies available today.

This white paper developed in partnership with Bosch, Rexroth, and SAP, explores innovative solutions for creating a sustainable and efficient ecosystem for repurposing used electric vehicle batteries across Europe.

In this episode of the Platform Disco podcast, Peter Evans and Alex Pesjak delve into the reasons why Europe lags in platform creation, discussing key challenges and opportunities for growth in the digital commerce landscape.

The Ecommerce & Marketplace Blog

Actionable insights from the commerce experts

McFadyen Digital Joins BigCommerce Agency Partner Program

McFadyen Digital offers almost thirty years of strategic and technology expertise to help BigCommerce’s fast-growing B2B brands to modernize and scale their digital commerce capabilities  Vienna, VA – August 26, 2024 — McFadyen Digital, a leading B2B ecommerce consultancy, today announced it...

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How a Generational Shift is Changing B2B Ecommerce

How a Generational Shift is Changing B2B Ecommerce

The landscape of B2B ecommerce is undergoing a profound transformation due to a generational shift in B2B decision-making power. With the retirement of the Baby Boomer generation, younger professionals are now stepping into roles as primary decision-makers and influencers in...

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Retail Reinvention: Embracing the Future of Ecommerce

The retail landscape is undergoing a profound transformation, driven by digitalization, evolving consumer expectations, and the emergence of new business models. Euromonitor International's report, in conjunction with the National Retail Federation, titled "Retail Reinvention: A Framework for...

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