Circular Platform

Drive Sustainability with a Circular Platform

Adopting a circular platform model promotes sustainability and long-term profitability. McFadyen Digital helps you design and implement circular economy strategies that reduce waste and create value from end-to-end. Our services include lifecycle assessment, material recovery processes, and sustainable product design.

  Circular economy models can reduce costs by up to 20% while increasing customer loyalty, demonstrating that sustainability and profitability can go hand in hand.

(Ellen MacArthur Foundation)

Practical use cases include creating take-back programs, designing products for reuse, and optimizing resource efficiency. For example, we partnered with an electronics manufacturer to develop a product take-back and recycling program, significantly reducing environmental impact and production costs. Another case involved helping a fashion brand implement sustainable materials and processes, leading to increased brand loyalty and market differentiation. We also assisted a consumer goods company in optimizing their supply chain to minimize waste and maximize resource utilization.

Featured Thought Leadership

The MMM is a comprehensive framework developed by McFadyen Digital to guide businesses through the stages of developing and optimizing successful online marketplaces.

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The Marketplace Suite Spot Report is an industry-first comparison guide produced by McFadyen Digital that evaluates and ranks the top marketplace platforms and technologies available today.

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This white paper developed in partnership with Bosch, Rexroth, and SAP, explores innovative solutions for creating a sustainable and efficient ecosystem for repurposing used electric vehicle batteries across Europe.

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In this episode of the Platform Disco podcast, Peter Evans and Alex Pesjak delve into the reasons why Europe lags in platform creation, discussing key challenges and opportunities for growth in the digital commerce landscape.

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The Ecommerce & Marketplace Blog

Actionable insights from the commerce experts

McFadyen Digital Joins BigCommerce Agency Partner Program

McFadyen Digital offers almost thirty years of strategic and technology expertise to help BigCommerce’s fast-growing B2B brands to modernize and scale their digital commerce capabilities  Vienna, VA – August 26, 2024 — McFadyen Digital, a leading B2B ecommerce consultancy, today announced it...

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How a Generational Shift is Changing B2B Ecommerce

How a Generational Shift is Changing B2B Ecommerce

The landscape of B2B ecommerce is undergoing a profound transformation due to a generational shift in B2B decision-making power. With the retirement of the Baby Boomer generation, younger professionals are now stepping into roles as primary decision-makers and influencers in...

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Retail Reinvention: Embracing the Future of Ecommerce

The retail landscape is undergoing a profound transformation, driven by digitalization, evolving consumer expectations, and the emergence of new business models. Euromonitor International's report, in conjunction with the National Retail Federation, titled "Retail Reinvention: A Framework for...

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