OUR SERVICES
Commerce. Marketing. User Experience. Success.
Digital Commerce
Our digital commerce experience spans over 30 years and 200+ customers. McFadyen has proven strategies, tools and processes to enhance ROI for online commerce.
- Oracle Commerce Cloud (OCC) Implementation
- Oracle Commerce / ATG Development
- Mirakl Marketplaces for Oracle
- Mirakl Marketplaces for Magento
- Digital Commerce Strategy
- Performance Testing and Tuning
- Strategic Retainer Engagements
Digital Marketing
Our digital marketing practice helps executives solve the most complex challenges by bringing deep industry knowledge, rigorous analysis and insights to enable confident action.
- Digital Marketing Strategy
- MarTech and AdTech Consulting
- Marketing Automation
- Strategic Roadmapping
- Customer Journey Mapping
- Campaign Execution & Planning
- Social Engagement
- Paid Search & Paid Social
User Experience
Our User experience team provides a creative hub for customer experience strategy & design, mobile app design & development, conversion optimization and Heuristic analytics best practices.
- User Experience (UX) Design
- User Interface (UI) Implementation
- Search Engine Optimization
- Mobile Development and Optimization
- Heuristic & Usability Analysis
- Segmentation & Personalization
- A/B Testing and Multivariate Testing
MCFADYEN DIGITAL has been in business for 30 years and has completed hundreds of large-scale Digital Transformation projects using a variety of enterprise technologies.
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Years of Ecommerce Experience
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Successful Projects
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Certifications
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Employees Worldwide
MCFADYEN DIGITAL understands the strategies, tools, and processes that can be used to enhance the Return On Investment (ROI) for online commerce.
WE COMBINE STRATEGY & TECHNOLOGY
- Personalized Customer Experiences
- Multi-Channel Customer Interaction
- Programmed Customer Campaigns
- Reporting and Analytics
- Supply Chain Integration
TO DELIVER WHAT YOU MUST HAVE
- Conversion of browsers to buyers
- Increased number of transactions
- Increased transaction value
- Improved return on channel spend and investment
