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McFadyen Digital Blog

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McFadyen Digital Launches Alpha Industries New Oracle Commerce Cloud Site

McFadyen Digital Launches Alpha Industries New Oracle Commerce Cloud Site

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Digital Commerce, McFadyen News
March 8, 2018
Marketplaces and Mobile Consideration

Marketplaces and Mobile Consideration

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Digital Commerce, Marketplaces
February 28, 2018
Mobile-First Marketing Pushed by Millennial Decision-Makers

Mobile-First Marketing Pushed by Millennial Decision-Makers

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Digital Marketing
February 22, 2018
Mirakl Marketplace + Oracle Commerce Cloud Connector Goes Live on the OCC Marketplace

Mirakl Marketplace + Oracle Commerce Cloud Connector Goes Live on the OCC Marketplace

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Digital Commerce, Marketplaces, McFadyen News
February 20, 2018
2018 NRF Big Show Recap: Obsessing About the Customer Experience

2018 NRF Big Show Recap: Obsessing About the Customer Experience

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Digital Commerce, Digital Marketing, Digital Transformation, Marketplaces, McFadyen News
January 24, 2018
McFadyen Digital Launches Alpha Industries New Oracle Commerce Cloud Site

McFadyen Digital Launches Alpha Industries New Oracle Commerce Cloud Site

Marketplaces and Mobile Consideration

Marketplaces and Mobile Consideration

Mobile-First Marketing Pushed by Millennial Decision-Makers

Mobile-First Marketing Pushed by Millennial Decision-Makers

Thought Leadership from McFadyen Digital

McFadyen Digital Launches Alpha Industries New Oracle Commerce Cloud Site

McFadyen Digital Launches Alpha Industries New Oracle Commerce Cloud Site

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0
March 8, 2018
Digital Commerce, McFadyen News
McFadyen digital is proud to announce the launch of the new Alpha Industries online store on the Oracle Commerce Cloud (OCC) platform. This exciting launch provides Alpha’s customers with a modern online shopping experience, improving everything from navigation to site speed to offering [...]
Marketplaces and Mobile Consideration

Marketplaces and Mobile Consideration

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0
February 28, 2018
Digital Commerce, Marketplaces
In his book Platform Scale, Sangeet Paul Choudary introduces Platforms as an emerging business model wherein a business’s value is created by – and consumed by – users. These platforms connect producers who provide value with consumers who consume value. Platforms create suitable conditions for [...]
Mobile-First Marketing Pushed by Millennial Decision-Makers

Mobile-First Marketing Pushed by Millennial Decision-Makers

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0
February 22, 2018
Digital Marketing
2018 marks a significant shift for the ecommerce world as Millennials and Gen Z — two of the mobile-centric demographic groups – become the most significant demographic group in today’s market. This shift began in October 2016 when mobile and tablet browsing worldwide took over from [...]
Mirakl Marketplace + Oracle Commerce Cloud Connector Goes Live on the OCC Marketplace

Mirakl Marketplace + Oracle Commerce Cloud Connector Goes Live on the OCC Marketplace

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0
February 20, 2018
Digital Commerce, Marketplaces, McFadyen News
Amazon’s Marketplace is one of the company’s most important successes, providing 51% of Amazon’s total sales in 2017 and continuing a pattern of upward growth. Mirakl is a cloud-based platform that enables you to create your own marketplace integrated with your existing [...]
2018 NRF Big Show Recap: Obsessing About the Customer Experience

2018 NRF Big Show Recap: Obsessing About the Customer Experience

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January 24, 2018
Digital Commerce, Digital Marketing, Digital Transformation, Marketplaces, McFadyen News
The 2018 NRF Big Show featured one overriding theme amongst all the talk of transformation, efficiencies, data, and metrics; an intent focus on providing the kind of impactful customer moments that can endear a brand to an individual. Regardless of whether a conversation was being driven by an [...]
Ecommerce Lessons from the 2017 Holiday Season

Ecommerce Lessons from the 2017 Holiday Season

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1
January 22, 2018
Digital Commerce, Marketplaces
The 2017 Holiday Season has transformed the mood in US retail as holiday sales have increased 5.5% over the November-December period from $658 billion (2016) to $691.9 billion (2017). The holiday sales soared way past the National Retail Federation’s forecast of $682 billion, as it prepared for [...]
Oracle Commerce Cloud is the #1 Digital Experience Platform: Forrester Research study

Oracle Commerce Cloud is the #1 Digital Experience Platform: Forrester Research study

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1
January 5, 2018
Digital Commerce
A new Forrester Research study has revealed that OCC is the industry leading digital experience platform (DXP). The analyst study evaluated the 14 most significant digital experience platform providers — Acquia, Adobe, BloomReach, Episerver, IBM, Liferay, Magento, OpenText, Oracle, Salesforce, [...]
B2B Lead Scoring is the Tip of the Automation Spear

B2B Lead Scoring is the Tip of the Automation Spear

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1
December 8, 2017
Digital Marketing, Thought Leadership
Lead scoring remains one of the most efficient ways to add a degree of automation to the top of a B2B sales funnel, but it’s usefulness can also be extended in other areas such as loyalty marketing. The big question then becomes; how do you do Lead Scoring the “right” way so [...]
Maximizing Your Oracle Commerce / ATG Investment

Maximizing Your Oracle Commerce / ATG Investment

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0
December 1, 2017
Digital Commerce, Thought Leadership
“We’re not ready to replatform from Oracle Commerce yet. How can we maximize the investment we’ve made?” We hear this question frequently from our clients as they struggle to keep up with the sweeping change that the ecommerce world is experiencing.  “Maximizing Your Digital [...]
Why Businesses Should Consider B2B Commerce in the Cloud

Why Businesses Should Consider B2B Commerce in the Cloud

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1
November 29, 2017
Digital Commerce, Thought Leadership
The Scenario A 2017 Forrester study reveals B2B commerce is the fastest growing segment in the ecommerce space. B2B commerce refers to commercial transactions taking place between businesses on digital platforms. The Forrester research posits that manufacturers and wholesalers are key drivers [...]
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Most Popular Articles
  • McFadyen Digital Launches Alpha Industries New Oracle Commerce Cloud Site
  • Marketplaces and Mobile Consideration
  • Mobile-First Marketing Pushed by Millennial Decision-Makers
  • Mirakl Marketplace + Oracle Commerce Cloud Connector Goes Live on the OCC Marketplace
  • 2018 NRF Big Show Recap: Obsessing About the Customer Experience
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