The Marketplace

Experts

McFadyen Digital helps the world’s top brands conceive and build award winning digital commerce experiences while harmonizing and monetizing the right mix of digital channels.

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Welcome to
MARKETPLACE 2.0

As ecommerce has evolved into an increasingly complex orchestration of first and third party fulfillment, the marketplace model itself has evolved and grown more powerful. McFadyen Digital guides businesses through this multi-channel landscape, offering strategic guidance, technical implementations, and ongoing optimization services to ensure our client’s ecommerce and marketplace investments pay continual dividends.

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How We Can Help

Supporting our client’s entire commerce and marketplace journey.

Strategic Consulting

Targeted strategic advice from some of the best minds in the ecommerce and marketplace space. If your organization is seeking to expand your business model, globalize, go direct-to-consumer, go circular, or get a handle on your overarching channel strategy, our experts can help.

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Implementation

For over 27 years, McFadyen’s implementation practice has been delivering ecommerce and marketplace experiences for some of the most complex and demanding use-cases. From the architecture phase, to the build and testing, through to the go-live and beyond, our team’s implementation capabilities remain unmatched.

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Ongoing Innovation

Whether your site just launched or you need assistance with an existing commerce property, our team of strategic and technical resources are here to help. Via engagements such as health checks, performance reviews, UX assessments, or using our team to augment yours, McFadyen’s experts stand ready to assist.

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User Experience

Great design is at the heart of every special shopping experience and data-backed design is at the heart of profitable commerce sites. Engage our team of user experience and user interface experts to ensure that your site provides customers with a modern and enjoyable shopping experience that keeps them coming back.

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Marketing

Building a stellar shopping experience means nothing unless your customers and sellers know that is exists. From SEO and SEM to persona and campaign development, you can trust McFadyen Digital’s marketing practice to help you deliver the right messaging to the right person at the right time.

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