Join us at
McFadyen Digital is proud to be a bronze sponsor of the 2024 NRF Big Show, our 12th consecutive year exhibiting and participating in the retail industry’s premier event.
As online marketplaces have become an indispensable component of the global retail landscape, McFadyen Digital has catered increasingly to our client’s multi-vendor ecommerce needs, a speciality where not many system integrators nor strategy firms possess legitimate domain expertise. With the global online marketplace segment expected to surpass $7 trillion by the end of 2024, we think we chose wisely and would be honored to help your organization develop and execute a scalable online marketplace strategy where every possible aspect is monetized.
Several of McFadyen’s clients will be in attendance at the Big Show and will be participating in a number of sessions in addition to our own pair of sessions focusing on multi-vendor commerce models, and then on monetizing such a business. We’re also exhibiting in a 20′ x 20′ space front and center on Level 1 at booth #907.
We’re also excited to be debuting our latest book, Marketplace Monetization: How Multi-Vendor Ecommerce Site Operators Can Make Money, and will be holding two book signings, Sun and Mon afternoons at 4pm, with complimentary copies available.
So be sure to stop by booth #907 and introduce yourself or attend our sessions noted below!
MEET WITH US AT THE BIG SHOW
Our Sessions
The Ecommerce Playoffs: Owned Inventory vs. Dropship vs. Marketplace
Sunday, January 14th @ 3:15-3:45pm EST
At Expo Level 1, Expo Stage 1 – With Nautical Commerce
When should you leverage the dropshipping or marketplace business model to find retail success? In this showdown, panelists will explore ecommerce case studies and debate the best-suited business models for each scenario. While marketplaces can power your team to go the whole nine yards in terms of scalability and profitability, every business has unique considerations and requirements.
You’ll leave the Sunday session with a playbook on:
– The differences between owned inventory, dropshipping, and marketplaces.
– The marketplace maturity model and the evolution process.
– Practical strategies for scaling and optimizing your businesses.
– Considerations for selecting which models to use.
Speakers
Neel Grover, CEO, Shop Premium Outlets
Niklas Halusa, Co-Founder and CEO, Nautical Commerce
Tom McFadyen, CEO & Author, McFadyen Digital
Retail Marketplace Monetization: How Marketplace 2.0 Maximizes Profits
Monday, Jan 15th @ 3:15 pm – 3:45pm EST
Level 1, Expo Stage 1
Many of the most profitable, fastest growing, and valuable retailers operate a marketplace. But how does this business model generate top-line sales and bottom-line profit? This session will describe popular marketplace monetization techniques like commissions, subscriptions, embedded finance, retail media, cross-border, fulfillment services, data, and more. We’ll also discuss how the marketplace business model reduces CapEx and OpEx costs like inventory costs, fulfillment, merchandising, markdowns, SEM, warehouse construction, returns processing, and more. You’ll leave with an understanding of the business and financial implications of operating marketplaces. Stop by booth #907 post-session for a free signed copy of our new Marketplace Monetization book, already the #1 new release in Amazon’s Commerce category.
What you will learn in our Monday session:
– The limitations of relying solely on commission-based models for revenue generation.
– An overview of emerging monetization tactics like subscriptions and embedded financial services, exemplified by real-world case studies.
– How retail media serves as a lucrative revenue channel, backed by insights from companies like Walmart and Instacart.
– Strategies to harness cross-border opportunities, including regulatory hurdles and market entry tactics.
– Actionable insights on integrating these varied revenue streams cohesively into your marketplace for maximum profitability.
Speakers
Tom McFadyen, CEO & Author, McFadyen Digital
The Ecommerce Playoffs: Owned Inventory vs. Dropship vs. Marketplace
Sunday, January 14th @ 3:15-3:45pm EST
At Expo Level 1, Expo Stage 1 – With Nautical Commerce
When should you leverage the dropshipping or marketplace business model to find retail success? In this showdown, panelists will explore ecommerce case studies and debate the best-suited business models for each scenario. While marketplaces can power your team to go the whole nine yards in terms of scalability and profitability, every business has unique considerations and requirements.
You’ll leave the Sunday session with a playbook on:
– The differences between owned inventory, dropshipping, and marketplaces.
– The marketplace maturity model and the evolution process.
– Practical strategies for scaling and optimizing your businesses.
– Considerations for selecting which models to use.
Speakers
Neel Grover, CEO, Shop Premium Outlets
Niklas Halusa, Co-Founder and CEO, Nautical Commerce
Tom McFadyen, CEO & Author, McFadyen Digital
Retail Marketplace Monetization: How Marketplace 2.0 Maximizes Profits
Monday, Jan 15th @ 3:15 pm – 3:45pm EST
Level 1, Expo Stage 1
Many of the most profitable, fastest growing, and valuable retailers operate a marketplace. But how does this business model generate top-line sales and bottom-line profit? This session will describe popular marketplace monetization techniques like commissions, subscriptions, embedded finance, retail media, cross-border, fulfillment services, data, and more. We’ll also discuss how the marketplace business model reduces CapEx and OpEx costs like inventory costs, fulfillment, merchandising, markdowns, SEM, warehouse construction, returns processing, and more. You’ll leave with an understanding of the business and financial implications of operating marketplaces. Stop by booth #907 post-session for a free signed copy of our new Marketplace Monetization book, already the #1 new release in Amazon’s Commerce category.
What you will learn in our Monday session:
– The limitations of relying solely on commission-based models for revenue generation.
– An overview of emerging monetization tactics like subscriptions and embedded financial services, exemplified by real-world case studies.
– How retail media serves as a lucrative revenue channel, backed by insights from companies like Walmart and Instacart.
– Strategies to harness cross-border opportunities, including regulatory hurdles and market entry tactics.
– Actionable insights on integrating these varied revenue streams cohesively into your marketplace for maximum profitability.
Speakers
Tom McFadyen, CEO & Author, McFadyen Digital
Meet Our Team at the Big Show
