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This full-lifecycle
project involves the integtegration of reporting tools, Dynamo
personalization, and Interwoven's TeamSite. McFadyen Solutions
worked with the Bank's Interactive Marketing department to
design a strategy and technical solution for better understanding
and serving online customers.
Goals of this project included incorporating personalization
tools into the existing web site enabling customized user
experiences. Integration of disparate information from independent
sites (set up to serve clients using specific services) into
one main, full-service web site.
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