OUR SERVICES

Commerce. Marketing. User Experience. Success.

Digital Commerce

Our digital commerce experience spans over 30 years and 200+ customers. McFadyen has proven strategies, tools and processes to enhance ROI for online commerce.

  • Oracle Commerce Cloud (OCC) Implementation
  • Oracle Commerce / ATG Development
  • Mirakl Marketplace Implementation
  • Digital Commerce Strategy
  • Custom Ecommerce Development
  • Performance Testing and Tuning
Digital Marketing

Our digital marketing practice helps executives solve the most complex challenges by bringing deep industry knowledge, rigorous analysis and insights to enable confident action.

  • Digital Marketing Strategy
  • MarTech and AdTech Consulting
  • Marketing Automation
  • Strategic Roadmapping
  • Customer Journey Mapping
  • Campaign Execution & Planning
  • Social Engagement
  • Paid Search & Paid Social
User Experience

Our User experience team provides a creative hub for customer experience strategy & design, mobile app design & development, Conversion optimization and Heuristic analytics best practices.

  • User Experience (UX) Design
  • User Interface (UI) Implementation
  • Search Engine Optimization
  • Mobile Development and Optimization
  • Heuristic and Usability Analysis
  • Audience Segmentation and Personalization
  • A/B Testing and Multivariate Testing

MCFADYEN DIGITAL has been in business for 30 years and has completed hundreds of large-scale Digital Transformation projects using a variety of enterprise technologies.

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Years of ATG Experience
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Successful ATG Projects
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Tech & Design Certifications
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% Growth Over the Past 1.5 Years

MCFADYEN DIGITAL understands the strategies, tools, and processes that can be used to enhance the Return On Investment (ROI) for online commerce.

WE COMBINE STRATEGY & TECHNOLOGY

  • Personalized Customer Experiences
  • Multi-Channel Customer Interaction
  • Programmed Customer Campaigns
  • Reporting and Analytics
  • Supply Chain Integration

TO DELIVER WHAT YOU MUST HAVE

  • Conversion of browsers to buyers
  • Increased number of transactions
  • Increased transaction value
  • Improved return on channel spend and investment

Contact us for a complementary business process review